Classroom - This SUNY Canton degree can be earned in a traditional classroom setting.
100% Online - This SUNY Canton degree can be earned entirely online.
Esports Management, B.B.A.
SUNY Canton’s newest bachelor’s Degree in Esports Management prepares students to enter the fastest growing entertainment industries in the world. The relatively new market is expected to generate more than $4.8 billion in revenue by 2030.
Esports Management can be taken on-campus or online, will combine components of the college’s popular Game Design and Development program with fundamental skills from the School of Business and Liberal Arts’ management majors.
Students will take courses in:
- Economics
- Accounting
- Communications
- Marketing
- Finance
- Media studies
- Business law
- Game design
- Esports event management
Students will be expected to complete an internship or capstone project during their final semester.
The Esports Management program is ideal for SUNY Canton because it will mesh well with already existing programs at the college. It fits with SUNY Canton’s technology mission, and it fits with SUNY Canton’s commitment to career preparation. As an interdisciplinary major, it combines components of the college’s Game Design and Development program with the strengths of its many business and management programs to provide a degree that is only available at a handful of universities in the U.S.
- Nicholas Kocher
Business Lecturer
Graduates of the Esports Management program will be able to pursue positions in public relations, Esports marketing and promotion, tournament directors, collegiate Esports coaches and directors, events management, sales, facilities management, game day operations, and general Esports administration.
SUNY Canton is home to the first varsity esports team in the State University of New York System. Students play in the college’s $500,000 eSports arena, which was designed after a professional gaming space and includes a streaming station for collegiate matches.
Business Department Director
Nick Kocher
Lecturer
MacArthur Hall 422
kochern@canton.edu