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Technological Communications - Program Description

Students learn vital workplace skills including professional and media writing, a variety of communications methods designed to reach general and specialized audiences, and learn best practices in the field of Technological Communications to craft innovative projects as part of guided internship experiences. Graduates are well-qualified for entry-level professional opportunities in fields such as public relations, advertising, and cultural heritage, as well as businesses and nonprofit organizations looking for trained writers and narrators who are well-versed in the most recent digital communication technology.

Students in this Major:

• Explore the use of emerging social and digital media outlets for effective communication and messaging.
• Understand industry standard design frames such as User Experience (Ux) and Design Thinking
• Use the latest digital technology to create innovative communications and content to effectively reach specialized and general audiences.
• Collaborate in designing and mapping content to create powerful narratives designed for a variety of media channels.
• Work closely with expert faculty mentors to learn to effectively present, organize, and articulate thoughts, ideas, viewpoints, and conclusions both orally and/or in writing.
• Gain significant practical experience with internships focusing on development and publication of traditional and new media content.

Career Opportunities:

The employment opportunities cover a broad range, including major employers and also entrepreneurships. Graduates are working in:

• Advertising
• Public Relations
• Web/Social Media Content Management
• Design for Gaming Industry
• Editing
• Grant Writing
• Building and Maintaining Digital Archives
• Narrative Writing
• Media Project Management
• Podcasting

Admission Requirements:

• Refer to the table of high school course prerequisites for admission.
• Students must be prepared to take ENGL 101 (Composition and the Spoken Word).
• Transfers cannot be admitted until Fall 2019.
• Transfer students must meet re-registration requirements to be considered for admission.

* Fulfills writing intensive requirement.

U/L = Upper Level Courses (300/400)
GER = General Education Requirement

Upper Level Program Electives: ENGL and GRST

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