Esports Management - Program Description

Esports is a rapidly growing field, both nationally and internationally. Experts predict that, by 2030, global Esports revenues will have reached $4.8 billion. As more game designers and gaming consumers enter the market, there will be a need for managers to support their efforts. Game publishers, college and professional leagues, advertisers, and firms in complementary markets (gaming accessories, computers, specialty eyewear products, etc.) will together create a high demand for employees who understand the basic technology, language, and culture of Esports and who possess marketing and management skill and knowledge. Graduates of the Esports Management program will be able to pursue positions in public relations, Esports marketing and promotion, tournament directors, collegiate Esports coaches and directors, events management, sales, facilities management, game day operations, and general Esports administration.

Career Opportunities:

Graduates will be well-qualified for entry-level professional opportunities in fields such as:

  • Esports public relations
  • Advertising
  • Event management
  • Sales
  • Coaching/administration

Admission Requirements:


PROGRAM REQUIREMENTS (Curriculum 2991)

Semester I Credits

Prefix Course Name Credits
CITA 110 Introduction to Information Technology 3
ESPT 100 Introduction to Esports Management 3
ENGL 101 Composition and the Spoken Word (GER 1/2) 3
FYEP 101 First Year Experience 1
MATH  MATH 111, 121, or 141 (GER 4) 3-4
  Natural Sciences (GER 5) 3
  TOTAL CREDITS 16-18

Semester II Credits

Semester III Credits

Prefix Course Name Credits
ACCT 102 Foundations of Managerial Accounting 3
BSAD 201 Business Law I 3
ECON 103 Microeconomics (GER 7) 3
ESPT 200  Fundamentals of Esports Technology 3
  DEISJ Elective (GER 3) 3
  TOTAL CREDITS 15

Semester IV Credits

Prefix Course Name Credits
FSMA 210 Introduction to Finance 3
ESPT 210 Esports Governance 3
  General Elective 3
  General Elective (GER 8, 9,10, or 11) 3
  General Elective (GER 8, 9,10, or 11) 3
  TOTAL CREDITS 15

Semester V Credits

Prefix Course Name Credits
BSAD 301 Principles of Management 3
  General Elective (GER 8, 9,10, or 11) 3
  General Elective (GER 8, 9,10, or 11) 3
  U/L Program Elective 3
  Program Elective 3
  TOTAL CREDITS 15

Semester VI Credits

Prefix Course Name Credits
BSAD 372 Electronic Commerce 3
BSAD 373 International Business Management 3
ESPT 301  Esports Marketing 3
  U/L Program Elective 3
  U/L General Elective 3
  TOTAL CREDITS 15

Semester VII Credits

Prefix Course Name Credits
BSAD 340 Management Communications 3
ESPT 308  Esports Event Management 3
  U/L General Elective 3
  U/L General Elective 3
  Liberal Arts Elective 3
  TOTAL CREDITS 15

Semester VIII Credits

Prefix Course Name Credits
ESPT 450

Esports Internship OR
U/L Program Electives
3-12
ESPT 404  Esports Capstone 3
  TOTAL CREDITS 15 

* Fulfills writing intensive requirement.

U/L = Upper Level Courses (300/400)
GER = General Education Requirement

Upper Level Program Electives: BSAD, ESPT, GAME, TCOM 310, and TCOM 360

Review the Index of Course Descriptions

Business Department Director
Nick Kocher
Lecturer
MacArthur Hall 422
kochern@canton.edu